Opened in December 2021 on the Place du Center in Guingamp, the Ambassade Bretonne creperie has closed its doors. Jérémy Le Troadec, associated with his brother Frédéric, published an advertisement for the sale of the business on the Bon Coin site, spotted by Ouest-France. The two brothers remaining owners of the walls.
« Restructurer notre business »
A carefully considered decision. “With my brother, we decided, two years ago, to restructure our business and we chose to sell our creperies, apart from those in Brest. We no longer had enough energy after nine years to be operational on a daily basis. We have gained peace of mind,” explains the Guingamp entrepreneur, who divides his life between the capital of Argoat and Marseille.
This is the end of the adventure, which began in 2017, for Quimper, Concarneau, but also Paris and Marseille. “It was difficult for Guingamp, it’s the city of my heart, the one where I was born”, underlines the supporter of En Avant Guingamp. The business located in the heart of the Guingamp city, in front of the emblematic Plomée, should not remain vacant for very long. long time.
A buyer in negotiations
“It’s been in the process of being sold since last week, we should sign this week,” announces Jérémy Le Troadec, without saying more about the identity of the buyer. According to our information, it is a tapas bar. “The goal of the negotiation,” he continues, “is to keep the staff in place. At least, the employees who want it, because one of them left last week.”
This restructuring of the company means a new professional direction for the two brothers. “We are refocusing on the production of coffee, beer, pancakes and caramel, which we launched in Brest. The activity is developing more and more, it is taking off well in supermarkets (large and medium-sized stores). Jérémy Le Troadec also intends to focus on real estate, moving away from the commercial activity which requires dealing with a clientele that is too versatile for his taste.
Real estate projects in spades
And, he says, “I started with real estate. My first purchase was in 2012 in rue des Ponts-Saint-Michel. Moreover, my company took the name of this street where it all began, which proves my attachment to Guingamp. I restored a first building then a second, then a house, and without ever asking for subsidies. Today, I have around twenty apartments to renovate in Guingamp, which I will then resell.”
Among its real estate projects is the building of which the Breton Embassy occupies the ground floor. “I remain the lessor, I plan to restore it to provide high-end housing. As we did in Marseille, where rentals work very well.”
