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Kate Middleton: we can now treat ourselves to fashion advice from her ex-stylist Natasha Archer!

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Kate Middleton
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From her Alexander McQueen ball gowns to her pieces found at Zara for a few dozen euros, Natasha Archer shaped Kate Middleton’s wardrobe for 15 years. The stylist is now opening a new chapter by launching her own consulting agency.

The news shook the royal family at the heart of last summer: Natasha Archer, assistant and personal stylist to Kate Middleton, left her prestigious position with the Princess of Wales after 15 years at her side. Her motivation? To embark on a ambitious entrepreneurial project, by creating her own private consulting company The ex-wife of royal photographer Chris Jackson has remained discreet since this resounding announcement, while rumors are still circulating about her potential replacements with her former royal boss. A silence broken at the end of March: the specialist. de la mode has revealed the launch date of its style agency, scheduled for this Thursday, April 2.

“I’m Natasha, founder and artistic director. After almost twenty years passedto work with individuals I am delighted to begin this new chapter by offering discreet and personalized consulting services to those who are looking for informed support in matters of wardrobe, personal presentation, artistic direction and the smallest details that make important moments special.” declared Natasha Archer in the caption of a black and white portrait, on which she poses with her arms crossed in a cross-legged working girl and thick chain necklace. If the Briton makes no mention of Kate Middleton or the royal family, many brands that she has included in the princess’s wardrobe have not failed to congratulate her in comments, like Emilia Wickstead, Catherine Walker, Suzannah London, Jenny Packham, Philippa Lepley and Fiona Clare.

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You still have to wait a few hours before you can access Natasha Archer’s new website and benefit from her expert advice and services… We can barely see its logo on its home page, an N intertwined with an A, which has an obvious royal side. The stylist promises in another publication “Discreet, insightful advice on wardrobe and personal presentation to help individuals and families present themselves with confidence and self-assurance.” : “Thanks to our precision and refinement, we pay attention to the details so that each impression is natural, confident and perfectly harmonious.” Like her work for Kate Middleton, she has established herself as one of the architects of the formidable “Kate effect”.

Natasha Archer in 2016 in Canada.
AGENCY / BESTIMAGE

One carrière coronnée de succès aupès de Kate and William

Recruited as an assistant in 2010, the same year that the daughter of Carole and Michael Middleton formalized her engagement to William, her friends nickname Tash climbed the ladder, until becoming image advisor to the Princess of Wales and being promoted to rank of principal private executive assistant in 2022. It is to her that the mother of George, Charlotte and Louis owes her wardrobe glam chicmade up of British designers such as Alexander McQueen, Mulberry and other brands mentioned above, counterbalanced with more accessible touches, found at Zara or Topshop. “European courts cultivate proximity with their subjects. They amplify this through clothing by mixing fast fashion pieces with things a little more expensive.” analyzed for Gala.fr in 2024 the author, stylist and creator of the blogIn Kate Middleton’s boudoirLinda Maache.

Kate Middleton in Elie Saab at Royal Ascot in 2019.
AGENCY / BESTIMAGE

Highly appreciated by the royal family, Natasha Archer was even decorated by the Royal Victorian Order in 2019 during a ceremony organized at Buckingham Palace. Noting the success of the advice she gave to his wife, the son of King Charles himself even called on her services in September 2021 to dress her for the premiere of the film James Bond, No Time to Die. Natasha Archer had chosen a black velvet blazer, which was all the rage with the media, as the prince never dares to go out of his classic suits.